抖音英文名为什么是tiktok

Have you ever wondered why the English name of the popular video-sharing app, Douyin, is TikTok? In this article, let's explore the reasons behind the name change.

Douyin, which means "shake music" in Chinese, was launched in September 2016. The app quickly gained popularity in China for its music and dance videos, and its short-form content format. By November 2017, Douyin had already attracted 100 million users.

Chinese tech company ByteDance acquired the popular lip-syncing app Musical.ly in November 2017, and merged it with Douyin to form a new app called TikTok for the international market. The name TikTok was chosen because it implies quick, short-form content, and is easy to remember and pronounce globally.

ByteDance wanted to create a strong global brand for its video-sharing apps. By rebranding Douyin as TikTok, ByteDance was able to create a consistent brand across its international markets, as well as tap into the popularity of Musical.ly, which already had a significant user base in the United States and Europe.

The rebranding to TikTok was a smart move for ByteDance. TikTok has become hugely popular across the world, with over 1 billion monthly active users as of 2021. The app has been downloaded more than 2 billion times worldwide, and has been the most downloaded app on the App Store and Google Play multiple times.

TikTok's success can be attributed to many factors, including its addictive short-form content, its innovative video editing features, and its ability to create viral trends. However, its name change from Douyin to TikTok played a significant role in its global success by creating a strong, consistent brand across international markets.